The 90-Day Delusion In the traditional agency model, the first 90 days are usually reserved for "discovery." You pay a retainer, sit through four "onboarding" calls, and wait three months to see a single needle move. In 2026, that isn't strategy—it’s Friction-Loss . Most agencies operate on a "hope and pray" model: they do the work and hope you don't notice it's failing until they've already moved on to the next client. For a business operating in a high-density urban market,

Hello from SamBohon.Digital ! For years, the design mandate on social media was simple: polished, perfect, and corporate.  We chased high-resolution photography, minimalist graphics, and color palettes that looked like they belonged in a corporate annual report. And for a time, that worked. But times have changed. Our audience—especially Gen Z—is weary of highly curated feeds that feel sterile and inauthentic. They can smell a stock photo from a mile away, and they instinctiv